ABA offers a hands on approach to helping members turn insight into action. ABA serves as an embedded research and advisory partner, through Implementation Workshops. This work is designed to extend your team’s capacity and accelerate progress, with clearer pathways to action.

ABA’s Customer Journey Mapping series is designed to give your organization the tools to map the many customer journeys of your audiences/visitors, donors, partners, and stakeholders through a series of 4 virtual structured and interactive sessions. These sessions bring together an inter-departmental team (e.g: across marketing, development, box office) to walk through the principles of customer journey mapping, applying them to one target customer example.
~ launching the second half of 2026 ~

All workshops are included in your ABA Insights membership and are conducted virtually. In person sessions are available for an additional fee to cover travel and expenses.

For more information or to request a workshop, please contact your Member Advisor or email us at info@advisoryarts.com.

Demonstrating Impact

Strategy Alignment Workshop

Employee Engagement Action Planning

Customer Journey Mapping

AI Workshop Series